The Advertiser - Pageant Contestants To Carry Sa Company's Hopes - 30th January 2021

IT’S safe to say Adelaide businesswomen Hayley Norman and Tammy Bishop have it in the bag when it comes to this year’s Miss Universe Australia.

That’s because the duo’s accessories brand, Willow Bay, has been named the popular pageant’s official handbag partner. As well as gaining exposure for their brand, Hayley and Tammy will have a say in who represents our state in the Miss Universe Australia national competition.

“We’re also excited to be a part of the judging panel for the South Australian finals. That way, we are able to get out and participate in the program in more ways than one,” Tammy tells Confidential.

Jaya Ryan, from Adelaide agency The Models, left, is currently one of the faces of Willow Bay which specialises in vegan-friendly bags made from materials such as neoprene, faux leather, linen and cotton.

Whoever is crowned Miss Universe Australia 2021 will become Willow Bay’s ambassador for the year of her reign and star in a photoshoot for the brand.

Words by Anna Vlach.